Physical venues have always had footfall. KNOWN turns it into verified, addressable audiences — with closed-loop proof tied to real revenue.
Brands don't buy media. They buy outcomes. Physical venues have never been able to prove them — until now.
No profile. No identity. No way to re-engage. 25M annual visitors — nearly all unknown.
Brands won't commit serious media spend to a channel they can't measure.
In-store campaigns end when the customer leaves. No signal ties spend to outcomes.
Verified first-party data. Zero anonymous footfall. Every visit makes the audience smarter.
Not anonymous footfall. Verified first-party profiles built from every signal a venue produces — Wi-Fi, POS, QR, loyalty, ANPR. Every visit makes the audience smarter.
AI propensity scoring identifies what each customer is planning — an occasion, a gift, a celebration. Brands reach the right person at exactly the right moment.
Closed-loop attribution ties every campaign to real behaviour — repeat visits, redemptions, revenue uplift. The proof physical media has always been missing. Until now.
SYNQ‑X is the intelligence platform that powers everything KNOWN does. It ingests every signal a physical venue produces — in real time — and turns it into verified first-party audience profiles that brands can actually act on.
Without SYNQ‑X, venues have footfall. With it, they have audiences. That difference is what makes physical media a serious media channel — one brands can measure, trust, and scale.
Every campaign closes with a proof pack — repeat visits, redemptions and revenue uplift tied back to the exact audience that ran.
| Campaign | Reach | Engagement | Redemptions | Rev Uplift | Uplift % |
|---|---|---|---|---|---|
| Sky Sports · Champions League | 320K | 18.4% | 4,820 | £184K | +21% |
| Cadbury · Family weekend | 480K | 22.1% | 7,230 | £142K | +18% |
| Vitality · Wellness | 180K | 15.8% | 2,140 | £98K | +14% |
| Moët · Premium gifting | 140K | 19.2% | 1,890 | £218K | +28% |
KNOWN is building the UK's first physical audience network across leisure, culture, health, and entertainment. Verified profiles. Consented reach. Closed-loop proof — from day one.
First networks live in 90 days. No new inventory. No capex. Just activation.
Powered by SYNQ‑X · UK & UAE · Launching 2025